Introduction
I’m Taruna Verma, a thirty-two-year-old product designer living in Berlin, previously lead design teams of all sizes with creative directions at Deloitte Digital.
What is my process?
Discover > Define > Design > Deliver.
My design process is very flexible. I have different ways of implementing the process depending on different requirements and different product teams. On a high level, I follow the 4 Ds process - Discover > Define > Design > Deliver.
My project management process is initiating, planning, executing, controlling, and closing the work of the design team to achieve specific goals and meet success criteria at the specified time.
What are the tools I use?
When I come across anything new, I learn it and do it better.
What is my mission?
To design functional and engaging digital experiences.
My mission is to make technology easy to use and accessible to everyone. I’m always hungry to create new user experiences. However, the motivation to come to work daily is people and brands that inspire me.
I had the pleasure to work for clients like VMWare, Colgate, Estee Lauder, Georgia Pacific, and a few others.
What is my vision?
Reach the creative excellence to set an example for the younger gen to come and inspire them.
I share my knowledge and experience with fellow designers on a daily bases. A success collaboration gives me the high because I enjoy the process more than the final outcome.
I usually share my design experiences and tips on Instagram. I believe it's important to make your voice heard and develop a personal brand.
My design aesthetic is simple, clean, and minimal.
What is my expertise?
Products Design
Competitive Analysis
Heuristic Evaluation
Concept Development
Design System
UI Component
Pattern Library
Rapid Prototyping
Managing
Planning Scope
Managing Tasks
Managing Design Teams
Design Production
Design Audit
Supervising Final Delivery
Effort Estimation
Brand
Brand Strategy
Brand Communication Strategy
Brand Identity System
Brand Manual
Branded Experience
Brand Architecture
Creative Direction
Which art school I went to?
Bachelor of Visual Arts,
The Maharaja Sayajirao University of Baroda
Jun 2004 - Jun 2008 (4 yrs)
